Monthly Archives: May 2011

Choosing between good ideas

I think I’ve mentioned before that when you open a business the salesmen come out like sharks around a whaling boat. The trouble is while some of the things they try to sell are obviously ludicrous to everyone but them, … Continue reading

Posted in Business | Comments Off on Choosing between good ideas

Hacking hackers

I’ve been toying with the idea of expanding the subject matter of this blog, and I’ve decided to take the plunge. This week will be an exception, but on Monday-Wednesday-Friday I’ll take on business topics as usual. On Tuesdays, Thursdays … Continue reading

Posted in Business | Comments Off on Hacking hackers

Marketing ideas from unexpected places

My mother recently came to see us for a few days. That same weekend my daughter had a dance performance in another town, so the three of us took the trip together. It was not a short drive, and it … Continue reading

Posted in Business | 1 Comment

Giving radio another try

I may have mentioned previously that when we first opened our store we paid for three months of radio advertising which, from what we could tell, didn’t accomplish much. We got some customers who mentioned they’d heard our ads, but … Continue reading

Posted in Business | Comments Off on Giving radio another try

Abundance thinking in business

As I mentioned in my last post, my business partner has a philosophy of helping the customer get what they want, even if it means sending them to someone else. I mentioned the positive impact it has on our customers … Continue reading

Posted in Business | Comments Off on Abundance thinking in business

“Macy’s sending customers to Gimbels! I just don’t get it!”

One of my business partners has an interesting take on customer service, which is one of the reasons I went into business with him. His take is nothing new–he and I both got it from “Miracle on 34th Street”. The … Continue reading

Posted in Business | Comments Off on “Macy’s sending customers to Gimbels! I just don’t get it!”

Computing in a cloud

I have to admit I’m somewhat ambivalent about cloud computing, in which a company’s websites, data, and applications can be spread out among several web servers across the internet. In some instances it makes sense–most companies can’t afford their own … Continue reading

Posted in Business | Comments Off on Computing in a cloud